M&S vs Aldi: Who does Easter Best?

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From luxury truffle filled Easter eggs to the juiciest of hot cross buns.  From chocolate cavapoos to sizzling shoulders of lamb, in this Easter treat of a show, we put Aldi and M&S’s Easter fodder head to head in a revealing taste off. 

With competition among supermarkets to win our Easter food and drink spending more intense than ever, today’s savvy shoppers are willing to shop around 

So as we pit surprising rivals, M&S the premium brand, and discounter Aldi’s, head to head – we discover who Easter better.  

We recruit dedicated food experts Phillipa Davis and Gavin Wren to put signature Easter treats to the test. 

Whilst also heading behind the scenes of one of the UK’s biggest hot cross bun factories and tulip processing plants. 

Plus we dive into the history of both stores to see how the way they sell Easter has evolved over the decades.